online marketing, content writing, blog
Written by Stu Kushner

Use Your Blog to Educate

online marketing, content writing, blogIt can be awfully tempting to use all of that available real estate on your blog to compose another sales pitch to try and secure a sale, but that isn’t the wisest strategy for online marketing success.  As a business person your first inclination is to sell your product. But too much promotion can have the opposite effect on your business blog traffic.

If you’ve got an e-commerce site set up, it provides current customers and prospects with the opportunity to make a direct inquiry about your product or to place an order. 

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cabling , structured cabling,Data cabling
Written by Stu Kushner

Make a Bigger Impact with Social Media in 2011

 Cat5e Cat6/6a CablingIf you haven’t yet begun to see a reasonable return on your time invested on Twitter, you may be thinking about throwing in the towel. Before you give up on Twitter as a marketing mainstay though, try making a few of these simple changes to attract more followers and see better results.

Don’t Over Sell

You are using Twitter for marketing purposes, but that doesn’t mean that you’ve got to constantly advertise your wares by way of your updates.  Extreme self promotion is not a way to gain followers; in fact it’s probably one of the best ways to lose them.

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