internet marketing, SEO, content writing
Written by Stu Kushner

Stand Out from the Crowd

internet marketing, website designIn order to draw prospects in and ultimately convert them to customers, you’ve got to be able to offer them something different from the competition.  Even if your products offer very similar solutions to the competition in terms of a prospective customer’s problem, you’ve got to find a way to stand out and get noticed.

A great way to give prospects something that they can’t get anywhere else is by offering a bit of your expertise in your unique voice by way of your blog and through social media marketing.  Turn your website into a resource. Your business blog and social media profiles give you a unique opportunity to connect directly with current and prospective customers and give them something your competition couldn’t possibly offer – a piece of yourself.

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cabling , structured cabling,Data cabling
Written by Stu Kushner

Make a Bigger Impact with Social Media in 2011

 Cat5e Cat6/6a CablingIf you haven’t yet begun to see a reasonable return on your time invested on Twitter, you may be thinking about throwing in the towel. Before you give up on Twitter as a marketing mainstay though, try making a few of these simple changes to attract more followers and see better results.

Don’t Over Sell

You are using Twitter for marketing purposes, but that doesn’t mean that you’ve got to constantly advertise your wares by way of your updates.  Extreme self promotion is not a way to gain followers; in fact it’s probably one of the best ways to lose them.

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