If you make a major upgrade to an existing product or develop a completely new product that is certain to solve pressing issues for your target customers, chances are you’ll see a boost in sales. If you wait until the product has launched before making your customers and prospects aware of the exciting news you could be missing out on a golden opportunity in your online marketing efforts though.
When creating any type of content for your business a good title is absolutely critical to success in your online marketing campaign. If you can’t immediately grab a prospects attention with a catchy, clever and thoughtful title there is a very good chance that you’ll miss the opportunity to engage them further. While you should take as much time as necessary preparing the perfect title for your posts and videos it is also of critical importance that you follow up that powerful title with the appropriate content.
If you promise a specific solution to a serious issue with the title of your content you’ve got to make sure that the content that you deliver fulfills that promise as fully and completely as possible. Offering up a title for the sole purpose of attracting attention or soliciting clicks through to your website may provide a temporary spike in traffic,
We’ve talked a bit recently about methods of getting your readers to actively engage on your blog by commenting on posts. We’ve also discussed the importance of keeping the conversation going by actively reading and responding to reader comments to add more useful and quality content to each post.
Unfortunately, not every reader will feel compelled to comment, even if you implore them with a question at the end of each post. That doesn’t necessarily mean that you can’t