I found this remarkable graph. It shows the percentage of traffic on Google that clicks-thru to a website based on the search results position on the page. As you can see, the first position garners nearly one-third of all of the clicks. The number two position gets about 17% of the traffic and the clicks drop dramatically from there.
This really shows how critical it is to achieve that first position on the first page. Anyone that tells you that the goal is to get onto the first or second page is very mistaken. Once you are off the first page, you are not likely to get clicked at all.
So, how do you get on the first page?
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