Written by Stu Kushner

Using Hootsuite to Make Social Networking Easier

Social-NetworkIn the last blog entry, we talked about the importance of being active on social networking sites like Twitter.  Twitter and Facebook give you, as a business owner, the power to reach an enormous audience of current and prospective customers and keep your services fresh in their mind with interesting and informative updates.

Timely social networking updates are a powerful internet marketing tool to virtually every business owner, but you don’t have to be right in front of your computer in order to reach your targeted audience.  Websites like Hootsuite make internet marketing via social networking sites easier and more convenient for business owners who operate under a busy schedule or who may not have the time to log onto their accounts at several points throughout the course of a day.

With Hootsuite, you can type a multitude of status updates at once and schedule them to appear on your social networking accounts when they will reach a prime number of prospective clients of customers.  Hootsuite also has a built in URL shortener that allows you to fit links into even the limited 140 characters that Twitter allows per update.

By combining the power of Hootsuite with the your Twitter and Facebook accounts you can reach thousands of current and prospective customers at regular intervals throughout the day for an entire week (or more) and you can do it all by logging into a single account at a time that is convenient for you – internet marketing doesn’t get much easier than that.

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