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Why Your Business Needs a Mobile App Today – Part 1

Why Your Business Needs a Mobile App Today – Part 1

Now thought by many to be the most powerful tool for contacting consumers, the smartphone continues to grow in usage around the word. Business owners must take advantage of mobile technology to remain competitive. Marketing your company on a smartphone can be best...

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Social Media Branding for Your Business – Part 2

Social Media Branding for Your Business – Part 2

As mentioned by Part 1, the advent of social media gave companies another mode for connecting with their customers. Part 2 will discuss Four Effective Strategies for social media branding. 1) Extending Visual Branding Extending your company’s visual branding will...

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Social Media Branding for Your Business – Part 1

Social Media Branding for Your Business – Part 1

Although social media is four decades old, it took the launch of Facebook 10 years ago for businesses to begin considering its power as a marketing tool. In the past, branding revolved around broadcast commercials, newsletters via email or fliers, and print...

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Easy Guide to Improving the SEO of a Website Page – Part 2

Easy Guide to Improving the SEO of a Website Page – Part 2

Part 2 will cover Cleaning Up URLs, Including Keywords in URLs, Internal Linking of Website Pages, and Optimization of Images Using Alt Text. 3) Cleaning Up URLs Each of the pages of a company’s website has a URL or web address. A URL appears beneath each of the...

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Easy Guide to Improving the SEO of a Website Page – Part 1

Easy Guide to Improving the SEO of a Website Page – Part 1

On-page SEO are methods for configuring a website’s structure and adding features to a website page that will optimize the ability of a search engine to crawl, categorize, and index pages. The following will cover six methods for optimizing a website page, increasing...

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Top 8 Reasons Why Your Website Needs an Upgrade – Part 2

Top 8 Reasons Why Your Website Needs an Upgrade – Part 2

As discussed by Part 1, upgrading your website can bring benefits to your business. Part 2 will cover five more of the Top 8 reasons why your website needs an upgrade. 4) Competitors Have Better Websites You will probably lose business to competitors online if you...

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How Outsourcing Social Media Marketing Benefits Businesses

How Outsourcing Social Media Marketing Benefits Businesses

Many business owners think social media marketing will be easy because they’ve already used Facebook. Actually, it takes time and effort, and not just any employee will be able to run an organization’s social media accounts. There are billions of social media users...

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How Your Business Can Benefit From a Mobile App – Part 2

How Your Business Can Benefit From a Mobile App – Part 2

As discussed by Part 1, many small business owners don’t know how their business can benefit from having a mobile app. Part 2 will discuss What Your Business Can Gain and Creating a Plan. What Your Business Can Gain The following discusses the three chief benefits for...

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Top 8 Reasons Why Your Website Needs an Upgrade – Part 1

Top 8 Reasons Why Your Website Needs an Upgrade – Part 1

Although upgrading your website can seem stressful, expensive, and time-consuming, there are benefits for your business that will make doing so worthwhile. It will bring in the new and throw out the old, which will attract more customers by refreshing the online...

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How Your Business Can Benefit From a Mobile App – Part 1

How Your Business Can Benefit From a Mobile App – Part 1

A lot of small business owners don’t know how their business can benefit from having a mobile app. Some think that their websites are enough for customers. However, mobile use exceeded desktop usage in 2014, and this trend has been on the rise since then. If you have...

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How Website Design Can Help Your Business – Part 2

How Website Design Can Help Your Business – Part 2

As discussed by Part 1, a website’s design can be a great factor in whether or not a business will succeed. Part 2 will discuss Navigation, Organization & SEO, and Visual Elements of Content. Navigation When a website has numerous pages, making navigation easy is...

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